Rosie Huntington launches into the world of beauty with the cosmetic line that will conquer you
Rosie Huntington-Whiteley go one step further. The model is a true beauty enthusiast and after several years serving as a brand image for many companies, Jason Statham’s wife decided to take it a step further. At thirty-four, the Briton decided to launch her own brand of cosmetics. It will do so under the name of Rose Inc. And in collaboration with the The biotechnology company Amyris. It is a company that favors innovative clean ingredients, sustainable solutions and high performance non-comedogenic formulations.
While full details of this project have yet to be released, the brand’s first launch is the ‘Modern Essentials’ collection. A line of basics in which you can find a wide range of vegan cosmetics for daily skin care, as well as makeup.
The objective of the model was to create a beauty brand which, in addition to being ethical and sustainable, provides long-term solutions thanks to very effective formulas. Hence the alliance with Amyris laboratories, which means that the line has plant ingredients from bio-engineering that nourish and take care of the skin, such as sugar cane or vitamin E.
Daily skin care products include a toner that helps cleanse, exfoliate and brighten the face, as well as a serum with an exclusive formula that mixes hydrating squalane and vitamin C with sea fennel extract.
On the make-up side, the brand is currently offering a high-coverage moisturizing corrector, a blush, a fixing gel for the eyebrows and a series of lipsticks with high pigmentation and moisturizing capacity. Added to this is the set of brushes and paintbrushes that the firm also offers.
All products are already on sale on the Rose Inc. website and in Sephora stores internationally, although they are expected to arrive in our country very soon.
A happy moment
This new project coincides with a period of great happiness for the model. And it was just a few weeks ago that the Brit took to social media to announce that she was pregnant with her second child with fellow actor Jason Statham. The top shared with her Instagram followers a photo in which she almost appears in profile, wearing a tight white suit that shows off her belly. Great news for the couple, who already have a common son, Jack Oscar, born in June 2017.
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